1. Why China, Why Now?

With over $5.5B in revenue and 500M+ Mini Game users, China is one of the fastest-growing and most lucrative markets for mobile games.

Platforms like WeChat Mini Games and Douyin (TikTok CN) now offer:

• Easier entry points (less licensing constraints)
• High ad monetization (top titles can reach $1M+ daily revenue)
• Instant play access, no install required
• Viral reach via social + video-driven discovery

2. Who's Already Winning?

Many global publishers have already cracked China — through strong local partners. Here are a few examples:

📍That's My Seat (Magiclab)

• TOP1 free gaming chart on iOS China within half a month after releasing
• Solved copycat game issue and maintained the top ranking performance
• Over $8K/day on UA spending on the iOS China channel.

📍 Mob Control (Voodoo)

• iOS + Mini Game version, $7M+ revenue
• Long-term Top 100 free chart in China (maintain top ranking for over one year)
• Operated by Dobest, our alliance publisher

📍 My Perfect Hotel (SayGames)

• WeChat Mini Game
• Achieving $700K+ revenue to date, 2.5M+ user registrations
• Ranked as high as #16 on WeChat "Most Played Chart"
• Operated by SkyIsland, our alliance publisher

📍 Hole.io (Voodoo)

• Top 4 iOS Free Game
• Top 50 Douyin Mini Game chart for 2 years
• Grown organically through TikTok Publisher Program

All the case studies shared are all being managed by TigerRose Alliance Publisher Partners.

#1 Mob Control: Ranking Top3 on Free-Game-Chart on China IOS

#2 My Perfect Hotel: Ranking Top14 on Wechat Most Played Game Chart

#3 Hole.io: Ranking Top4 on Douyin(tiktok in CN) Free-Game-Chart

#4 That's My Seat: Ranking Top1 on Free-Game-Chart on China IOS

3. What Makes a Game Suitable?

We're seeing the most traction in:

• Hyper casual or hybrid casual genres
• Easy-to-understand mechanics with short loops
• Strong ad engagement (7+ rewarded videos/DAU)
• Lightweight IAP layer (if licensing is needed)

Quick self-check:

Does your game have…

• D1 Retention > 35%?
• 30 mins avg. playtime?
• IAP Revenue > 20%?
• Day-14 ROI ≥ 100%:
• Rewarded Video Impressions > 7/day/user (or 15+ over 2 days)
• Tier-1 CPI (e.g. FB open targeting) < $0.80 USD

If so, it's worth evaluating for China. If 2+ metrics are met, the product usually has very strong China market potential.

4. Our Role: China-Side PM + Market Advisor

Think of us as your China-side project manager and strategic advisor.

We work on behalf of a trusted publishing alliance (Dobest, SkyIsland, ChiCheng Games, HelloWorldGames, etc.), so you get:

• One central contact (us)
• Multiple opportunities evaluated and managed together
• Full support in: Localization, SDK integration, Monetization optimization, Legal/licensing/compliance, User acquisition strategy…

We don't just pass along your game—we stay involved from start to scale.

5. Publishing Model (Typical Setup)

Area	Chinese Publisher	Overseas Developer
UA Costs	✅ Covered	❌
SDK + Tech	✅ (if code is shared)	Optional
Compliance (ISBN, ICP)	✅	❌
Profit Share	50%	50%

TigerRose does NOT participate in the developer's share. — we are part of the publisher-side structure, and we help ensure alignment, quality, and fast execution.

6. Next Steps?

We'd love to assess 1–2 of your titles more deeply. If available, could you share:

• Retention (D1/D7/D14)
• Avg. playtime
• IAP share
• Rewarded ads per DAU
• ROI benchmarks
• testing CPI

With this, we can outline the exact publishing path.